Headlines and buzzwords spin past our heads like guided missiles.
Each new piece of information carrying the potential to explode as next quarter’s big disaster or flourishing new marketplace.
But if we can’t see what this ‘noise’ has to do with our industry, it’s all just words on a screen. Unexploited and overlooked.
At Groundswell we combine Sales & Operational Planning with Future Trends and Listening Forums to help you uncover actionable insights, so you can guide your business past unseen rocks and into hidden profit pools.
Millennials are morphing, China has just closed huge swathes of river-polluting raw material suppliers and Vegan Dog Food is a thing. What has that got to do with you?
Whatever market you serve, the right pieces of information combine to become a powerful resource for sustaining and growing your business. The trick is knowing what to listen out for and how to work with that information within the business, so you don’t disappear down unhelpful rabbit holes that eat time.
Don’t we all wish we could have 20-20 vision of the future?
In our view, much of the information you need to anticipate the future is right there in front of you. As long as you know where to look. We help you interpret the noise that is relevant to your industry, in ways that transport your teams out of ‘business as usual’ and bring back profitable returns.
Why is the humble avocado important to your company?
Give us a call, we’ll fill you in.